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Projections

Revenue

Costs

To determine revenue, we projected the amount of free users, premium users, and ads made in the first 36 months of business.

In the first months, the progression of the number of people using the platform was based on the number of people who are generally part of a community, we projected the entry of a community on the platform and a few months later we determined a growth rate that varied over the years. years old.

Costs were divided into administrative, operational and marketing. In addition, we research different equipment and establishments options for our team.

  Within operating costs we include employees and fixed expenses and in marketing costs we intend to allocate the money mainly for paid traffic. 

Analista financeiro

Finance Plan

In the first few months, the progression of the number of people using the platform was based on the amount of people who are usually part of a community. We projected the entry of a community on the platform and a few months later we determined a growth rate that varied over the years.

Labor

Our team decided to start with just one developer who with the increase in demand will receive a salary increase. With the growth of the business, we set milestones that will indicate that it is time for new employees that are pointed out in the spreadsheet. 

See our full spreadsheet:

Billing Projections

Optimistic:

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Realist:

WhatsApp Image 2021-10-13 at 10.20.32.jpeg

Pessimistic:

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